What Causes Fake Work, and How You Can Focus on Doing Real Work
In our daily lives we often do Fake Work that has become institutionalized by our company that neither we nor the company realizes that it’s Fake Work. These are the causes of Fake Work and the paths to doing Real Work:
The Causes of Fake Work as Addressed in Chapter Two Are:
- Cause 1: Failing to Understand Your Job—Your Real Job
- Cause 2: Failing to Recognize the Finish Line
- Cause 3: Failing to Focus and Prioritize
- Cause 4: Failing to Understand the People Around You
- Cause 5: Failing to Communicate about the Right Things
- Cause 6: Failing to Understand the Importance of Your Team
- Cause 7: Failing to Clarify and Drive Strategy from Top to Bottom
- Cause 8: Failing to See the Execution Gap—Alignment, then Execution
- Cause 9: Failing to Manage—No Matter Our Level
- Cause 10: Failing to See that Culture Creates an Environment of Fake Work
The Paths to Real Work Are:
- Path 1: Discover Your World of Fake Work
- Path 2: Escape from Your World of Fake Work
- Path 3: Just Do It! Real Work
- Path 4: Understand that People Do the Work
- Path 5: Communicate: Listen to and Understand the Stories
- Path 6: Teams Drive Real Work
- Path 7: Close the “Execution Gap” to Drive Real Work
- Path 8: Managing Real Work
- Path 9: Strive for a Real Work Company Culture
